Cyprien Gaillard (b. 1980)
Plants Won't Grow Here and Other Myths, Part 2 (2011)
From "Commercial Break" (2011). Curated by Neville Wakefield.
Commercial Break was a conspicuous intervention into the historic city of Venice, featuring over one hundred artists, each engaging with the relationship between advertising and culture. Short digital works by globally recognized and emerging artists from around the world brought the form and language of advertising to Venice.